Hello! I'm Aashna, a Product designer focused on turning stories & ideas into strategies & meaningful experiences across digital & physical realms.
Currently at Lively, strategizing on the post-purchase experience, designing the new Lively App, and empowering people with hearing loss to hear better.
Previously, I designed B2C meal ordering systems at RBS, Ahold Delhaize, and spatial experience at Gensler.
Check out my work below
Product Strategy + Design - B2C
SCAD
Tired of forgetting what food you have at home? Try Amazon Prime Now Smart Grocery Plan
Product Strategy + Design - MVP - B2C
RBS, Ahold Delhaize co-op
Want to view deli meals options in one place? Try Giant's grocery in-store kiosk experience
UX Research + Strategy + Design
SCAD
Sustainability in the furniture industry?
Try Creculare toolkit to become carbon neutral
UX Research + Product Innovation + Design
SCAD
Unable to access digital life of your loved one? Try Rememo for a lasting digital legacy
Product Design - POC - B2C
RBS, Ahold Delhaize co-op
Stressed planning for your daily meals?
Try Hannaford's meal scheduling app
Product Research, Strategy + Design - MVP - B2B
RBS, Ahold Delhaize co-op
Heavy losses during a natural disaster?
Try RBS store monitoring & control platform
Experience and Strategy Design for Spaces
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